March 4, 2022
Sarah Rodrigues
CMO Lauren Kelly Shares Top Tips for Cover Letters in Marketing
2 minutes
The Great Resignation left companies struggling to fill over 10.6 million open jobs in the US alone, but it can still be difficult for job seekers to be noticed. For one thing, positions going remote have increased the pool of potential applicants who are no longer limited by location. Many companies are now using applicant tracking systems and application forms that may automatically reject candidates.
Even if a human reviews your application, they may only spend looking at it.
That鈥檚 why getting the attention of recruiters and human resources is key. One way to stand out is with a cover letter tailored to the industry, role, and even person you鈥檙e applying to. In, four experts in marketing, law, consulting, and tech shared how to tailor your application for these roles.
天美网站传媒传媒 CMO Lauren Kelly had this to say about writing a cover letter for a career in marketing:
"Writing a good cover letter goes back to marketing basics. You should position yourself like a product鈥攌nowing your audience, connecting your qualifications to the company's needs, making a memorable impact, and keeping the writing as easy to read as possible."
Check out the on BusinessInsider.com.
If you鈥檙e a job seeker, make sure to check out open roles at 天美网站传媒传媒! We鈥檇 love to hear from you.
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